According to the AA, 26% of all motorists are unaware that their price could change in the next month. Starting December 21st, agencies will not be able to charge more to certain demographics such as teenage boys.
While this new norm may result in varying reactions across different demographics, surveys have shown that too many young women especially will be caught off guard by the ruling. Nearly 30% of all women in a 22,000 person survey said that they had no idea about the new changes. 40% had no clue when the changes would be enforced, while 23% think that the changes will not come into effect until next year.
On a good note, almost 78% of young people between the ages of 18 and 24 actually know about the upcoming changes. Over the past year, policies have dropped overall. Overall, that is a good thing for young women, who are expected to see a significant increase in their next month. The AA reported that the average fell nearly 3% between July and September of this year. Unfortunately, the new gender ruling could see the premiums increase on average, due to the fact that the premiums for young women are more likely to rise rather than seeing young men`s premiums decrease.
The fact of the matter is that insurance companies need to alert their customers of the upcoming change so that young people, especially young women, need to prepare themselves. It is unfair to the people to take them by surprise and by the numbers, too many people are out of the loop.
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